Madhawa's Blog

i'm Madhawa Ranga following BSc. in Materials Science and Engineering at the University of Moratuwa.

YouTube and ESPN Form a New Bond May 23, 2009

Filed under: changes of youtube,ESPN and youtube — madhawa.h @ 6:19 pm

ESPN Brings Advertisers and Video Player to YouTube

YouTube and ESPN have entered a new partnership together. YouTube’s Chris Dale gave WebProNews a few details about it in a quick phone call. 

ESPN will be featuring content that is apparently going to be in line with their television programming, although from the sounds of it there won’t be any live streaming, so don’t look to watch games on here (at least for the time being). 

ESPN360 content could be an option down the road, but it’s too early to tell at this point. ESPN 360 is the network’s online video offering that actually does offer live streaming of some sporting events (to those whose ISPs support it).

ESPN 360

ESPN 360

Read More >>> 


YouTube Makes More Homepage Changes April 25, 2009

Filed under: changes of youtube,youtube,youtube new channel layout — madhawa.h @ 4:57 pm

Tweaks Video Sections

About a month ago, YouTube changed the names of some of its video sections. They introduced Spotlight, Featured, and Promoted Videos. Now YouTube has made some more changes to its homepage when users are signed out. YouTube Product Manager Brian Glick gives the following rundown of what’s new:

– We’ve streamlined “Spotlight Videos” and given it greater prominence on the page. It won’t appear every day, but when it does, videos will be organized around a theme, such as today’s Earth Day videos, or a community trend. Feel free to suggest themes in the comments below. (Oh, and if you’re signed in, whenever we show Spotlight Videos it’ll appear wherever it does today, according to your settings.)

– “Videos Being Watched Now” got a makeover; we hope this gives greater emphasis to the videos that are rising up right now, according to what people are watching.

– The new “Most Popular” section features the hottest video in each category at the moment, in addition to the overall Most Viewed and Top Favorited video. This category display should help surface a wider variety of videos.

YouTube of course recently added full-length feature films and television shows into its mix as it strives to better monetize itself in Hulu-like fashion. The site is also testing a new channel redesign that users can get to by going here.

YouTube continues to dominate the online video picture in terms of total number of video streams and unique viewers, by a wide margin. Monetization is a different story however. We can likely expect to see a lot of changes with YouTube in the foreseeable future as we have over the last several months.


YouTube Launches YouTube RealTime Beta

Filed under: changes of youtube,youtube,youtube beta — madhawa.h @ 4:56 pm

Makes YouTube More Like Facebook In Some Ways

Today YouTube has launched the beta version of YouTube RealTime, which comes in the form of a toolbar that resides in the lower right corner of the page on YouTube.

YouTubeFrom this toolbar, users will be able to see which YouTube friends are currently online (much like Facebook) and what they’re watching. A history of their recent activities on the site are also able to be viewed as well as real-time notifications when they perform activities like commenting, favoriting, and uploading.

At this point, YouTube is only offering the feature to the first 100 people that say “Yes! Sign me up” in the comments section of this post on the official YouTube Blog. Each of these 100 people will get an invite.

“Please keep in mind that you will need to have friends on YouTube for this to work — the more you have, the richer the experience, so be sure you accept friend invites and actively manage the list,” says Ryan Junee, a Product Manager on the YouTube Team.”

Junee encourages those who get the invites to give feedback via theforums or in the same comments section.

YouTube also announced some changes to its home page for signed out users today. More on that here.